MKTG 201 Marketing Management
Fall 2009
Dr. Serdar
Sayman
Office:
CASE 172
Office Hours: Tue
14:00 – 15:30, or by appointment
Phone:
(212) 338 1616
E-mail:
ssayman@ku.edu.tr
Textbook: Kotler, P. and Armstrong, G., Principles of Marketing,
13th ed., Prentice-Hall
Syllabus
Class Notes Cases &
Assignments
GRADES
Check out the
Marketing Club
site for seminars / panels